Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Runner's Lifestyle
Project type
Campaign Directing, Management & Narration
Date
January 2023
Location
Bournemouth
Client
Ronhill & Hilly
Photographer
James Carnegie
Campaign Directing
One of the first campaigns I was tasked to direct. The aim was to capture the runner's lifestyle to promote the client's brand new Off-Road collection.
Brief after brief, questions after questions - what do runners do in their spare time?
Recovery is a key part of a runner's life, same as preparation. A runner's life can be busy, demanding and a bit chaotic at times, trying to fit everything in the daily schedule. Little moments of calm, easy track days, allowing their body to rest & heal..before they go again.
For this project, I worked alongside photographer James Carnegie. With an outstanding portfolio and experience, it was a pleasure guiding this campaign through his lens.
Finally, I was responsible for the overarching and local narration of campaign.
