Events | Brand Strategy, Creative Direction & Production
A curation of culturally led events, helping build stronger
brand relationships & communities.
Celebrating the official launch of the 204L shoe, a lifestyle shoe inspired by the 2000s. A slim & elegant silhouette offering versatile styling.
Leading the launch of 2 key products for New Balance. The customer favourite 1080v15 featuring the all-new "Infinion" technology and the official training range collection for the 2026 TCS London Marathon
Rooted in New Balance's commitment to craftsmanship, is the Flimby factory, founded in 1982, and exclusively producing the Made in UK collection. This event celebrated the history of this, whilst looking at the future of the line.
Bringing together the UK trail running community, accompanied by the expertise of New balance’s elite trail & mountain running athletes.
Bringing a female led community together, to celebrate women and their achievements in the running scene and beyond throughout the years. The event supported charitable causes.